JobApp Announces Corporate Name Change to talentReef and Re-Branding Initiative to Reflect Broader Human Capital Management Commitment to the Hourly Workforce

March 04, 2015

talentReef is at the forefront of sea change in HR technology and has the track record and expertise to drive social-mobile innovations needed to shape the future of Recruiting and Talent Management Systems globally

DENVER, CO — March 2, 2015 — JobApp Plus (JobApp) announced today that it is changing its corporate name to talentReef to reflect its broader Human Capital Management commitment and its expertise in driving the innovations needed to shape the future for global service industry companies. talentReef’s global expansionary plans is a logical time and step forward to enhance the company’s marketing efforts, re-branding, and new name change.

“For our customers and strategic partners, Talent is everything and this name change from JobApp to talentReef comes at an exciting time in our company’s history. JobApp created the first ATS/Onboarding system specifically built for Hourly workers and changed the way millions of applicants and managers interacted in a paperless environment. With a 10-fold increase in Research & Development since our recapitalization with Frontier Capital, talentReef has used strategic ingenuity and innovation to redefine Social Recruiting and Talent Management Systems for the Hourly Workforce,” stated John P. Raeder, Jr., CEO talentReef. “Our comprehensive SaaS platform is at the forefront of a changing landscape for Millennials and social-mobile computing, and we are rapidly delivering a comprehensive software platform from Recruitment to Retirement.”

About talentReef
talentReef (Formerly JobApp) is the #1 provider for Social Recruiting and Talent Management Systems specifically built for the Hourly workforce. As the market leader with more than 50,000 sites under contract, including the world’s best known and best run brands, the company streamlines how fast-paced operators find, hire, train, and manage their most valuable asset—Talent. The company’s mobile-optimized HR platform (Social Recruiting, ATS, Onboarding, Training and Development, Performance Management, and Analytics) is transforming the way Millennials are connecting on-demand with employers globally. Leading companies across multiple service industry verticals like Jack in the Box/Qdoba, Focus Brands, Church’s, Checkers/Rally’s, Applebees, Spencer’s/Spirit of Halloween, Downtown Locker Room, QuickChek, TravelCenters of America, Churchill Downs Race Track and Casinos, Weigels and Marsh Grocers trust talentReef to optimize their Operational and HR functions on a daily basis.